Applications are open for H-E-B “Quest for Texas Best”

Nine years ago, H-E-B introduced an exciting program called H-E-B “Quest for Texas Best,” which is an opportunity for local, small, women and minority food, beverage and non-food suppliers to have their items considered for H-E-B shelves. The top finalists have a chance to win substantial prize money for finishing in the top four.

Since launching the contest in 2014, H-E-B has reviewed more than 4,500 samples of the most creative and mouthwatering Texas-made food and beverages, deemed more than 750 unique products worthy of shelf placement and awarded nearly $1 million in prize money, marketing, supplemental support, and mentoring.

Interested food and beverage suppliers will have a chance to use
H-E-B’s online portal to submit their exciting products and creative ideas. Like the past eight years, H-E-B Sourcing and Business Development Managers will cull through the entries. The top finalists will present to a panel of judges, who will determine the Grand prize, 1st, 2nd, and 3rd place winners, which is slated for the August timeframe.

Not quite ready to apply? Learn more by watching last years finalist video and register for a Q&A session below!

To help people prepare to apply, H-E-B is hosting FREE community events via Zoom. In this session, they’ll answer any questions that potential entrants may have. Pre-registration is required to attend.

• Q&A Session for H-E-B Quest for the Best: March 24, 2022: 1 pm-2:30 pm CST, register here.